What exactly are knowledge assets?

Simply put, they're the valuable know-how, information, and intellectual property that an organization produces and owns over the course of it's operations. This includes things like:

• The specialized expertise of your employees
• Documented processes, methods, and best practices
• Proprietary software, tools, and systems you've developed
• Data and insights about your customers, market, and operations
• Patents, trademarks, and trade secrets
• Thought leadership and research you've published
  
  
  

Sometimes these assets are easy to document (e.g. a recipe), but other times, they're hard to physically grasp and are referred to as "intangible" (e.g. the chef's precision in the amount of salt used). Today, given how developed and advanced markets, customers and businesses are, organisations are now focusing on better documenting, ring-fencing & protecting their intellectual property in order to set them apart from the competition, create innovation and aim at true differentiation.



The Challenge

Much of this knowledge is often trapped inside people's heads, scattered across different systems, or not fully leveraged. That's where knowledge management comes in.



By identifying, organizing, and making these assets accessible, you can harness the full power of your organization's knowledge. This empowers your people to make better decisions, solve problems faster, and continuously improve.



So, ready to get a handle on your company's knowledge assets? Use our knowledge base to find practical tips on how to get started! And remember, your knowledge is your competitive edge - and we're here to make sure you're making the most of it.